BENTONVILLE, Ark. – March 18, 2014 – Walmart is giving the more than 110 million gamers across the U.S. a new way to unlock value in their current purchases and save even more when it comes to one of the fastest-growing forms of entertainment.
Starting Wednesday, March 26, customers will be able to trade in their video games and apply the value immediately towards the purchase of anything sold at Walmart and Sam’s Club, both in stores and online. The traded-in games will then be sent to be refurbished and made available for purchase in like-new condition at a great low price.
“Gaming continues to be an important business for us and we’re actively taking aim at the $2 billion pre-owned video game opportunity,” said Duncan Mac Naughton, chief merchandising and marketing officer for Walmart U.S. “When we disrupt markets and compete, our customer wins. They’ll save money on video games and have the flexibility to spend it however they want.”
How it Works
Walmart’s video game trade-in program is easy.
- Customers bring their working video games, in the original packaging, to the electronics department.
- Associates scan the UPC code on the case and evaluate the game for obvious damage such as deep scratches or cracks.
- The customer is then provided with a trade-in value for each game to accept.
- The total value accepted by the customer is awarded immediately and can be applied at checkout in a Walmart store or Sam’s Club, or online at Walmart.com or SamsClub.com
Available at more than 3,100 Walmart stores nationwide, the new trade-in service will accept thousands of games for popular consoles like the Sony PlayStation3 and Microsoft Xbox 360. Trade-in value will vary.
Certified Pre-Owned Video Games in Stores Later this Year
Later this year, Walmart customers will also be able to purchase pre-owned video games in stores and on Walmart.com. The video games will be labeled “Certified Pre-Owned” which means the product is fully refurbished and in like-new condition.
“While new releases will remain the focus of our gaming business, we’re glad to give our customers the option to buy pre-owned games,” added Mac Naughton.
Walmart’s Trade-In Continues to Grow In-Store and Online
Walmart’s in-store video game trade-in program builds on its existing trade-in offerings. In-store, customers can trade in tablets and smartphones and apply the trade-in value towards the purchase of a new device. Online at www.walmart.com/gadgetstogiftcards, customers can receive credit for a larger range of products such as MP3 players, cameras and laptops, in addition to smartphones, tablets and video games.
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Growing up my mom always said that tv would rot my brain, and she was mostly correct. Growing up with shows like Knight Rider and the A-Team has left me with a longing for more campiness, which could be attributed to said rot. Not many people watch an old show like The Greatest American Hero and think to themselves "They should totally remake this", but I my friends are not one of them. I'm Mike by the way. I grew up in Mesa and other than having an awful taste in classic television, I also really dig movies, comics and gaming. Baseball is a big passion in my life as well. Follow me on twitter @polluxmike or facebook https://www.facebook.com/mike13teevee
